Turnstile advertising

Turnstiles are central access points that all visitors must pass through - whether skiing in winter or hiking and mountain biking in summer. These strategically "unavoidable" touchpoints offer your brand exceptionally high visibility and reach.

Why turnstile advertising is so effective

  • Unavoidable exposure: Thousands of guests pass through turnstiles every day - your message will inevitably be noticed.
  • High repeat contact: Guests use turnstiles several times a day, which guarantees strong brand recognition.
  • Central positioning: Whether at the valley station, chairlifts or gondolas - turnstiles can be found at the neuralgic points of every ski resort.

With up to 50,000 passages a day in highly frequented destinations such as in Ischgl or Saalbach, turnstile advertising is one of the most effective measures for prominently positioning your brand.

Perfect combination of visibility and activity

Turnstiles are not only functional elements, but also moments of conscious attention. Guests concentrate on the entrance as they pass through and also notice your advertising message at this moment. This short, focused time window makes turnstile advertising particularly effective and ensures that your message is remembered.

Out-of-home advertising that can be extended digitally

Combine your turnstile advertising with creative digital elements to maximize the reach of your campaign:

  • QR codes or links: Provide interactive ways for guests to learn more about your brand or participate in promotions.
  • Social media hashtags: Encourage visitors to share their experiences and spread the word about your brand on social networks.
  • Augmented Reality (AR): Create an experience that delights guests and goes viral.

Year-round advertising with constant visibility

Hub advertising not only works in winter, but also in the summer season when hikers and outdoor enthusiasts visit the ski resorts. Whether family excursions, mountain bike events or summer toboggan runs - your brand remains present at these central hubs and accompanies guests through their activities.

Your brand in focus - every day of the season

With turnstile advertising, you can reach your target group at one of the most important points of contact in the mountain region. The high frequency, repeated exposure and the possibility of digital linking make this form of advertising an ideal solution for out-of-home advertising. Use this central point of contact to position your brand effectively with a dynamic target group that is keen to consume. Thanks to the conscious attention, repeated contacts and positive associations, you will achieve a lasting brand anchorage that will have an effect far beyond the stay in the mountains.

Product facts

Size

small: 220 x 290 mm

medium: 350 x 710 mm

large: 460 x 610 mm

7

Number of mountain regions with turnstile advertising

169

Total number of turnstile advertising

Check Control advertising Intersport ski goggles in the Hochficht ski area

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Innovative

sitour stands for decades of expertise combined with the pursuit of long-term (further) development of market-orientated media and technological innovations for mountain regions.

Flexible

sitour offers individualised and tailor-made communication concepts for the perfect target group approach in the mountains.

International

sitour is the largest network of companies specialising in (digital) out-of-home advertising and information technologies in ski resorts and mountain sports regions in the Alps.